.: Marketing Hall of Legends :.
 
 
 

 

For over six years, a tireless group of volunteers has worked very hard to bring Marketing Hall of Legends Canada to where it is today.

Chair & Co-founder: Stéfan Danis, CEO and Chief Talent Officer, Mandrake
Chair: Jim Warrington, President, Fantail Communications Inc.
Chair, Judging & Inductees: Dr. Alan Middleton, Executive Director, Schulich School of Business
Chair, Technology & Interactive: Sean Shannon, Managing Director, Expedia Canada Corp.
Chair, Legacy Programs, Mentor Exchange: Deb McKenzie, McKenzie and Company
Chair, Sponsorship: Kim Smither, Managing Director Canada, Octagon Worldwide
Chair, AMA, Kate Taylor, President, AMA Toronto Chapter and Co-President, Kaleidoscope Marketing and Communications Inc.
Chair, Sales: Michael Jenkins, St. Joseph Content
Chair, CRM: Jeff Ginsberg, President, The eMail Company
Chair, Public Relations: Julie Rusciolelli , President, Maverick Public Relations
Chair, Gala: Wendy Morrison, Conference Producer, Strategy and Media, Brunico Communications
Chair, Branding and Program Book: Mark Jay, Partner, Hunter Straker
Chair, Brand Strategy: Peter S. Drummond Vice-President Level5 Strategic Brand Advisors
Chair-at-large: Barbara Smith, Director, Brand Engagement, Globe and Mail
Editor in Chief: Stan Sutter, Communications Branch, Ontario Ministries of Tourism and Culture
Project Manager: Dijana Ebach, Director, Customer Experience, Mandrake
Sales Assistant and Volunteer Manager: Patricia Horgan, General Mills
Site Administrator: Trevor Callaghan, Web Developer, Expedia Canada Corp.

We thank you all for your tireless, selfless effort.


Sincerely,

Stéfan Danis
Co-chair, Marketing Hall of Legends
CEO – Mandrake

Jim Warrington
Co-chair, Marketing Hall of Legends
President – Fantail Communications Inc.

 

 

"Ask the customer what they really, really value."
 
- Christine Magee

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Term or Word:
National Anthem

Definition:
"A school teacher came up to us sometime in our first year in Toronto and said ‘I teach grade one, and you might be amused to hear this. At the start of the school year, I was going to teach my students the national anthem. So I asked the class, "who knows the Canadian national anthem?" And little Johnny put up his hand and sang Sleep Country Canada.'"
 
- Stephen Gunn